So, you have put into action your plan to Create 4 Months of Freedom to Change Your Life but it’s not time yet to leave your job. While you are waiting for the plan to reach its glorious conclusion, you need to start working afterhours.
While I was working in real estate, I was also building my blog, Strands of My Life. Initially it was purely a cooking blog so every night after work, I prepared a recipe I had created in my head during the day, photographed it and posted the photos (initially they were so bad that they make me cringe now) and recipe on my blog. This was relentless work but I was building the SEO (search engine optimization) as fast as I could. While I was doing this, I was networking on Facebook and in online groups with other cooking bloggers so we could help each other get ourselves exposure. When I think back on it, I must have been crazy but I loved the idea I was building something separate from my work life. In the beginning, I didn’t realize it could lead to a fulltime income or I would have done certain things differently. But, I instinctively put in the hard yards to get my blog known and that is the key to success.
Your Next Steps Right Now Are:
- Work out what your passion is. Maybe it’s something you loved doing as a child or teenager, maybe it’s something you currently do as a hobby or sporting activity. Maybe it is just something that makes you happy when you think about it.
- Niche it down to something manageable. Say interior design is your passion but that’s too broad and there are thousands of bloggers doing that (not that competition is a bad thing) so take it from a narrower angle. Perhaps children’s bedrooms or brightening up homes for the elderly or shop interiors. Those are smaller niche markets. Niche blogs will translate the most successfully into a coaching program.
- Think up a name for your website/blog and buy the domain name. If possible have a name that explains what you do. Your own name means nothing to anyone at this stage so be smart and think about what someone wanting your help might be entering into a Google search.
- Find a host for your blog because, even though you should use WordPress, you do not want them to be hosting it. Yes, it’s free but you have almost no flexibility with it and you will quickly became very frustrated and need to shift over to a hosted blog, which is an annoying process. Believe me, I have done it. It seldom goes smoothly. Start the way you mean to go on and pay for a hosted blog. Start with a cheap one like Dreamhost (they have great support), which will cost you very little. You can always swap later to a better one as you become bigger.
- Find a theme you love – there are plenty of free ones but again you may need to spend a little to get good support with great coding. I have used Studiopress for nearly all my themes and you can get the Genesis framework as a package with the theme and I highly recommend that.
- Set up the appropriate plugins and get blogging.
The first major step towards Transforming Your Passion into an Online Coaching Program has just started.